Keep 'Em Coming Back: Social Entertainment and Repeat Visitorship

From MySpace to Disneyland and online media to offline experiences, social experiences are increasingly more influential in retaining users and consumers alike. What can these online and offline experience domains learn from each other? This panel will explore spacemaking and how physical and virtual environments are planned to optimize consumer interest, usage and spend, the incorporation of new technologies within tangible spaces, and the extension of brand and experience online and offline.

Moderator:

Marc Knez, Clinical Professor of Strategic Management, Chicago Booth School of Business

Panelists:

Cliff Warner, Thinkwell Design & Production, Principal/Chief Executive Officer

Matt Freeman, CEO, Betawave Corporation

Anisha Ahluwalia, Associate Director, Denuo

David Goldberg, Chief Operating Officer, Youbet.com

Show Don't Tell: The Future of Interactivity in the Customer Experience

Encompassing online models to in-home and portable media technologies, panelists will discuss how interactivity is becoming an increasingly more important part of the customer experience. Additionally, panelists will focus on how these technologies are expected to evolve and what methods companies will use to target the consumer over the next several years that differ from what is being used in today's market. These panelists as well as additional companies will provide displays of their technology for conference attendees to explore and interact with in the Experience Room.

Moderator:

Mohanbir Sawhney, McCormick Tribune Professor of Technology, Northwestern Kellogg School of Management

Panelists:

Scott Teissler, Turner Broadcasting System, Inc., Chief Technology Office/ Chief Digital Strategist

Tim Hanlon, Executive Vice President/Managing Director, VivaKi Ventures

Chris Vollmer, Booz & Company, Partner, U.S. Media and Entertainment Practice

David Friedman, Razorfish, President, Central Region

Killing Me Softly with MP3's: Did Digital Distribution Kill the Recording Star?

Napster helped initiate the assault; today Limewire, Blu Coconut and other shareware programs rampantly facilitate the continued decline in record sales within the music industry. In this era of incessant file sharing, copyright violations and digital piracy, what can be done to sustain and grow the music business? Will the bootleg prevail?

Aside from that, what are some innovations and new ecommerce business models involving music? How does digital media play a leading role in promoting today's new artists, establishing social preferences and forming a new generation of noisy, communicative and totally wired taste-makers? Join us for an engaging panel discussion on the music business -- from what to do about it, to what's going on.

Moderator:

Beverly Jackson, Sr. Marketing Manager, The Recording Academy

Panelists:

Peter Strand, Senior Counsel, Holland and Knight

Jonas Tempel, CEO/Co-Founder, Beatport.com

Brenden Mulligan, President and Director of Business Development, ArtistData

Mobile Media: Consumption on the Go

How much of a threat is an iPhone to in-flight entertainment? If you can play games on your phone, do you still need an Xbox? At the intersection of mobile consumer electronics and media are emerging trends in the purchase, consumption, and sharing of mobile media experiences. This panel will discuss trends such as mobile music, mobile gaming, and mobile infotainment, and will explore the technologies and ideas that are changing the way that companies interact with their customers and market their ideas.

Moderator:

Professor Steven J. Kahl, Assistant Professor of Organizations and Strategy, Chicago Booth School of Business

Panelists:

J Mays, Senior Director Business Development, USA, Zed

Conrad Sheehan, Founder, Mpayy, Inc.

Jack Philbin, Founder & CEO, Vibes Media

Parrish Hanna, Global Director of Experience Planning, Motorola

Nadir Khan, Regional Manager, AT&T

David Prusinski, National Government Manager, Research in Motion

Next Generation Search: How New Technology is Changing the Way We Search and What We Discover

For over a decade, search has been characterized by the Google page rank search. Since the mid-2000s, several new technologies and methods have come online, challenging the traditional page search and display of the most relevant results. This highly interactive, roving panel format will explore these alternative methods and the technology underlying these innovative, user-centric applications, turning to key thought-leaders who will explain how these new types of search will change the way you obtain, retain and share information.

Moderator:

Kevin Chang, Founder and President, Cazoodle, Inc.

Panelists:

Bill Hensler, Vice President and General Manager, Dynamic Media, Adobe, Inc.

Dr. Scott Prevost, Principal Development Manager, Microsoft

Shailesh Nalawadi, Product Manager of Image Recognition Technology, Google

Dr. Philip Yu, Computer Science Department, University of Illinois at Chicago

Traditional Media: New Frontiers in Digital Distribution

What is the outlook for the big screen and small screen when consumers have so many choices in accessing digital media? Worldwide content distribution is emerging and evolving, with content delivery disrupting traditional media channels with new platforms. This panel will explore what's going on in film and television, from industry piracy and digital rights managements, to major global studios getting involved with local production, the switchover to digital and its impact as well as the challenges of creating content across multiple platforms whose distribution is increasingly subject to consumer control and preferences.

Moderator:

Bill Hague, Senior Vice President - Media Strategy Program, Frank N. Magid Associates

Panelists:

Howard A. Tullman, President and Chief Executive Officer, Flashpoint Academy

Robert J. Labate, Partner, Holland & Knight

Tony Hunter, President, Publisher, CEO, Chicago Tribune

Wendy Weatherford, VP, Consumer Marketing & Promotions, VH1